Salesforce TrailBlazer Tour—Camp At Work
Events; Experiential Program
Creative Strategy; Art Direction; Digital & Print Design; Program Development
Environmental and set design as well as development of an interactive program that focused on educating on common problems in the manufacturing industry and the Salesforce solution to these key problems.
Salesforce workbook booklet for their Manufacturing Trailblazer Tour events in Minneapolis, Detroit, and Columbus.
Poster designs that hung above each coordinating station
Event
We created different work stations that were used to show manufacturers how they could take advantage of new technologies and shift from a product focus to a customer first mindset that accelerates growth.
Results: 537 Total RSVPs; 303 Total Attendance; Pittsburgh event alone resulted in $400,000+ in new business for Salesforce